Ruja Entcheva

Ruja Entcheva is the senior manager of storytelling and communications at CDP. In her role, Ruja leads the ideation and planning of impact storytelling and the crafting of compelling narratives to better reach and engage key stakeholders. She also serves as the lead communications contact for grantee partners and supports CDP website management.

Ruja’s passion for communications comes from a strong desire to do good and make a difference in the world. Prior to joining CDP, she executed strategic communications plans and led the development and implementation of social media strategies for a variety of organizations working in the social sector to help them connect with their audiences and strengthen their impact.

Most notably, Ruja worked on the development and creation of the Community Foundation of Sarasota County’s Be the One video, and on introducing Red Nose Day to Sarasota to raise money for children in poverty. She also led media outreach efforts for the Suncoast Campaign for Grade-Level Reading, the local chapter of a nationwide movement to increase the number of children reading on grade level by the end of third grade.

Born in Bulgaria, Ruja now lives in Florida with her dog, Sirius Black. When she’s not planning the next impact story, you can find Ruja at a concert, playing with her nephew or traveling with her family. Ruja has a bachelor’s degree in Communications: Public Relations from Florida State University.